Swedish threesome
SAAB has always enjoyed a great reputation for safety.
But it is also a less appreciated fact that their cars tend to arrive
before the rest by virtue of some pretty awesome performance. Much
of this is due to the aeronautical heritage of the brand, which exists
to this day, and of which SAAB are justly proud. In this execution
for the hatchback model, we sought to bring together a complementary
collection of key benefits as clearly and simply as possible, again
making the media budget go further still via our trademark creative
use of space.
Click on images to enlarge...
